Five Success Factors for CMS/Digital Marketing Success

There's an old saying that "failing to plan is planning to fail." This is especially true when evaluating software and platforms such as content management systems (CMS) and digital marketing systems (DMS). Here you will find IT-specific tips on how to create an effective CMS plan. We've organized those tips into five broad success factors to use when drafting your own roadmap, and it's all considered from an IT perspective. Integration is at the front of any IT manager's mind, and it is crucial to find a system that is going to be able to connect and work seamlessly with other in-house technologies. But what other four criteria do IT personnel need to keep in mind when evaluating content management and digital marketing solutions? Download the report now to find out!

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